{"id":5497,"date":"2019-10-05T22:06:27","date_gmt":"2019-10-05T22:06:27","guid":{"rendered":"http:\/\/on-line-interactivity.com\/blog\/2019\/10\/05\/your-book-marketing-plan-winning-strategies-a\/"},"modified":"2019-10-05T22:06:27","modified_gmt":"2019-10-05T22:06:27","slug":"your-book-marketing-plan-winning-strategies-a","status":"publish","type":"post","link":"https:\/\/on-line-interactivity.com\/blog\/your-book-marketing-plan-winning-strategies-a\/","title":{"rendered":"Your Book Marketing Plan   Winning Strategies A"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><p><body>&#13;<\/p>\n<div align=\"center\">&#13;<\/p>\n<p><a href=\"https:\/\/on-line-interactivity.com\">&#13;<br \/>\n  <img loading=\"lazy\" decoding=\"async\" border=\"0\" src=\"https:\/\/on-line-interactivity.com\/blog\/wp-content\/uploads\/2019\/12\/abbtop.jpg\" width=\"800\" height=\"120\"\/><\/a><br \/><a 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class=\"style7\">&#13;<br \/>\n                <font color=\"#FB7014\" size=\"4\" face=\"Tahoma\">Your Book Marketing Plan &#8211; Winning Strategies and Tips<\/font><\/span><\/div>\n<\/td>\n<p>&#13;<br \/>\n            <\/tr>\n<tr>\n<td align=\"left\" height=\"19\">\n<div align=\"justify\"><span class=\"style2\">by: &#13;<br \/>\n                <font size=\"3\" face=\"Times New Roman\" color=\"#FB7014\">Ink Tree Ltd.<\/font><\/span><\/div>\n<\/td>\n<p>&#13;<br \/>\n            <\/tr>\n<tr>\n<div id=\"article\">\n<td align=\"left\" height=\"12\"><span class=\"style2\">&#13;<\/p>\n<p>Many authors hit a roadblock when it comes to putting together and implementing a book marketing plan. You know you need to have one, you have a vague idea of what it needs to include, but pulling it all together into a step-by-step plan of attack is not nearly as easy as it sounds. &#13;\n<\/p>\n<p>A good starting point is to break your plan up into major categories. From there, you can further define and set up strategies for each area of your book marketing plan. &#13;\n<\/p>\n<p>The first thing that comes to mind for most authors and self publishers is book store sales. Makes sense doesn&#8217;t it? That&#8217;s where people buy books don&#8217;t they? It&#8217;s true that making your book available to the general public through bookstores is a very vital component of your marketing plan. However, it is just that &#8212; one single component of your plan. There are many elements that will make up your book marketing plan and arranging to have your book available in bookstores is just one of them. Let&#8217;s call that component #1:&#13;\n<\/p>\n<p>Book Marketing Plan Component #1&#13;\n<\/p>\n<p>Making Books Available in Bookstores&#13;\n<\/p>\n<p>Now, it&#8217;s one thing to secure placement for your book on the bookstore shelves, but now how are people going to know it&#8217;s there? Customers can&#8217;t (and won&#8217;t) buy something they&#8217;ve never heard of. This is where the publicity component of your Book Marketing Plan comes into play. Setting up and ongoing publicity campaign is the number one way to drive customers to the bookstore to buy your book. We&#8217;ll call this component #2:&#13;\n<\/p>\n<p>Book Marketing Plan Component #2&#13;\n<\/p>\n<p>Setting up and Implementing a Successful Publicity Campaign&#13;\n<\/p>\n<p>Besides book stores, you can also sell your books to nontraditional book buyers like display retailers, book clubs, catalogs, gift retailers, volume buyers (think Costco and Price Club), corporations, foundations and foreign markets. We sell thousands of self published books to buyers like these all the time and targeting these buyers should make up a good portion of your book marketing plan. This will be component #3:&#13;\n<\/p>\n<p>Book Marketing Plan Component #3&#13;\n<\/p>\n<p>Non-traditional Markets&#13;\n<\/p>\n<p>In this day and age, you would be making a big mistake if you didn&#8217;t include the internet as a vital component of your Book Marketing Plan. The internet is the best way to directly reach your target customers. It is also the best way to sell to them since you cut out any third parties and retain 100% of the profits. There are many ways to research the internet to ensure that there is a demand for your book and the best ways to fill that demand.&#13;\n<\/p>\n<p>Book Marketing Plan Component #4&#13;\n<\/p>\n<p>The Internet &#8211; Your Book Website&#13;\n<\/p>\n<p>These are the four most important components of your Book Marketing Plan. Now you must research each component individually to customize the approach you take for your book. &#13;\n<\/p>\n<p>\u00a9 Copyright 2004 Ink Tree Ltd.&#13;<\/p>\n<\/p>\n<table width=\"100%\" cellpadding=\"8\" cellspacing=\"0\" border=\"0\" bgcolor=\"#dddddd\">\n<tr>\n<td>\n<p><b>About The Author<\/b><\/p>\n<p>Ink Tree Ltd. helps authors publish, market and sell books. We have all the tools you need to succeed in book publishing. Let us help you make your book a success. <a href=\"http:\/\/www.inktreemarketing.com\/BookMarketingKit.htm\" target=\"new\" rel=\"noopener noreferrer\">http:\/\/www.inktreemarketing.com\/BookMarketingKit.htm<\/a>.&#13;\n<\/p>\n<p><a href=\"mailto:info@inktreemarketing.com\">info@inktreemarketing.com<\/a>&#13;<br \/>\n&#13;\n<\/p>\n<form action=\"http:\/\/www.articlecity.com\/cgi-bin\/search.cgi\" method=\"post\">&#13;<br \/>\n<input type=\"hidden\" name=\"sf1\" value=\"The_Author\"\/><input type=\"hidden\" name=\"words\" value=\"Ink Tree Ltd.\"\/><\/p>\n<p align=\"center\"><input type=\"submit\" value=\"Other Articles by Ink Tree Ltd.\"\/><\/p>\n<\/form>\n<p>&#13;<br \/>\n&#13;<\/p>\n<\/td>\n<\/tr>\n<\/table>\n<p><i>This article was posted on April 07, 2005<\/i><\/p>\n<p><\/span><\/td>\n<p>&#13;\n            <\/p><\/div>\n<\/tr>\n<\/table>\n<\/div>\n<p align=\"left\">\u00a0        <\/p>\n<p>&#13;\n      <\/td>\n<p>&#13;<br \/>\n    <\/tr>\n<\/table>\n<hr width=\"800\" noshade=\"noshade\"\/><a href=\"https:\/\/on-line-interactivity.com\/ADSENSEWEBSITES\">RETURN TO ADSENSE BUSINESS-IN-A-BOX MASTER ARTICLE INDEX<\/a><\/p>\n<hr width=\"800\" noshade=\"noshade\"\/>\n<div class=\"fb-share-button\" data-href=\"https:\/\/on-line-interactivity.com\/\" data-layout=\"button\" data-size=\"large\"><a target=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fon-line-interactivity.com%2F&amp;src=sdkpreparse\" class=\"fb-xfbml-parse-ignore\" rel=\"noopener noreferrer\">Share<\/a><\/div>\n<p>&#13;<\/p>\n<div id=\"fb-root\"\/>&#13;<br \/>\n<script async=\"\" defer=\"defer\" crossorigin=\"anonymous\" src=\"https:\/\/connect.facebook.net\/en_US\/sdk.js#xfbml=1&amp;version=v4.0&amp;appId=103650273035821&amp;autoLogAppEvents=1\"\/><!-- End of FACEBOOK SHARE BUTTON CODE --><span class=\"style6\"><br \/><span class=\"style2\">\u00a92019 - All Rights Reserved by <a href=\"http:\/\/HelpMeFindFreedom.Online\">HelpMeFindFreedom.Online<\/a><br \/><a href=\"http:\/\/www.website.ws\/kvmlm2\/my.dhtml?sponsor=geekzonehostingcom&amp;bannercode=gif002&amp;language=english\"><img decoding=\"async\" src=\"http:\/\/images.website.ws\/images\/english\/banners\/kvmlm2\/468x60_02.gif\" border=\"0\"\/><\/a><\/span><\/span><\/div>\n<p>&#13;<br \/>\n<\/body><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#13; &#13; &#13; &#13; &#13; &#13; &#13; &#13; \u00a0 &#13; \u00a0&#13; &#13; &#13; &#13; Article Navigation &#13; Back To &#13; Main Page &#13; &#13; &#13; \u00a0 &#13; Click Here &#13; for more articles &#13; &#13; &#13; &#13; &#13; &#13; &#13; &#13; &#13; &#13; &#13; &#13; &#13; Your Book Marketing Plan &#8211; Winning Strategies and Tips [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-5497","post","type-post","status-publish","format-standard","hentry","category-adsense-business-in-a-box"],"_links":{"self":[{"href":"https:\/\/on-line-interactivity.com\/blog\/wp-json\/wp\/v2\/posts\/5497","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/on-line-interactivity.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/on-line-interactivity.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/on-line-interactivity.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/on-line-interactivity.com\/blog\/wp-json\/wp\/v2\/comments?post=5497"}],"version-history":[{"count":0,"href":"https:\/\/on-line-interactivity.com\/blog\/wp-json\/wp\/v2\/posts\/5497\/revisions"}],"wp:attachment":[{"href":"https:\/\/on-line-interactivity.com\/blog\/wp-json\/wp\/v2\/media?parent=5497"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/on-line-interactivity.com\/blog\/wp-json\/wp\/v2\/categories?post=5497"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/on-line-interactivity.com\/blog\/wp-json\/wp\/v2\/tags?post=5497"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}